The KAUST Entrepreneurship center facilitates a flow of research-based tech innovation, from idea to market. It provides an environment and infrastructure to support ideas from conception, market research and prototyping, through to business development and investment growth.
To coincide with a vibrant programme of events, we were requested to develop a series of surface applied designs to enhance high traffic areas within the Entrepreneurship Center. It was important for the designs to exist harmoniously with current KAUST branding, while also establishing a deliberate and distinctive identity of entrepreneurship, creativity, and innovation.
SCOPE: BRANDING DEVELOPMENT,CONCEPT DEVELOPMENT